Best Landing page design examples

Landing page - Investment fund / cryptocurrency / ico

Investment fund. Earnings on cryptocurrency.

Navigo - ICO Landing Page

ICO Landing page for blockchain based Navigo platform. Navigo is aiming to transform the shipping industry by being the first freight container registry.

Teaser Landing Page site web

Teaser Landing Page site web page landing

5 Mainstays of Effective Landing Page Design

Landing page is one of the most powerful and flexible digital marketing tools these days, proving its efficiency with more and more cases. In this article, we invite you to consider the must-have points that make a landing page design both user-friendly and effective for the business goals set behind it. Let’s look into the five fundamental mainstays of a landing page and check plenty of web design examples demonstrating mentioned practices.Landing page layout for task manager appClear Offer with CTAWhat makes a landing page different from all the other types of web pages is its narrow focus on a particular goal. Its primary purpose is to allow the visitors to land right where they need and get what they want — and what the business can give them according to the specific query. Creating special pages means giving users clear directions. This approach sounds especially effective for big e-commerce platforms, where it’s easy to get lost around hundreds or even thousands of items. Directing all the traffic to the home page, especially in the cases of leads coming from particular marketing campaigns in external resources, can result in a poor user experience. The risk is high that on the home page, their attention will be driven away. And the more you distract a person, the lower the chance of their going all the way to the checkout.https://medium.com/media/43b34cece022680ce338ae1b1c83a408/hrefhttps://medium.com/media/c081c3de81be62f7fd3d8c7ddd8e42a0/hrefWhat’s more, there are many other cases apart from e-commerce when landing pages work well. They can:promote the mobile applicationspresent educational resourcespromote pre-sales and special offerspromote events and meetingsmake announcementsintroduce the communitiesgive access to whitepapers, etc.https://medium.com/media/dbecb3f0a4ff423847750d09eab93709/hrefWhatever the goal is set behind a landing page, it demands setting a clear and concise objective that should be achieved with its help. Reaching that page, the visitors need core things: to understand what you offer and to see how to get it if they want. That’s why the design should be done in a way to satisfy this need.Give a clear and super concise answer to two fundamental questions.Firstly, what does the business, product, or person behind the landing page offer the visitor?Pack the answer into a short tagline and/or image visible from the first seconds and transferring the needed message.Secondly, what should a visitor do to get what is offered?Formulate it in a precise word or phrase (Download, Learn more, Buy, Subscribe, etc.) and place it on the call-to-action element that is immediately noticeable in the webpage layout.A CTA element can be a button, link, contact form, subscription field, etc. It presents the strategic interaction element of a landing page as it is actually the spot where conversion happens. It should be instantly visible, which can be done via color or shape contrast, and informative, which is usually achieved with a proper microcopy or icon, or both.https://medium.com/media/5cc75b0dce1a58a7c657bd30e7c6ca6d/hrefLanding page design concepts for Uplyfe applicationLanding page for the scuba diving courseNeedless to say, the mentioned two elements should be seen at once when you scan the landing page.Visual MediaNo secret, most people are visually driven, and they scan the web page for a couple of seconds, perceiving images much faster than text. And in the web world, where tons of pages compete for users’ attention in a kind of knock-out-drag-out way, each and every second matters. So, that’s really the case when the picture is worth a thousand words as it covers multiple options, being informative, emotional, and impressive at the same time.https://medium.com/media/6c8e74e90a627f46f2c0f45c4d2edc5a/hrefFirst and foremost, it’s essential to set a strong visual connection to the promoted brand. In each particular case, design and marketing specialists decide with a client if the landing page should fully keep consistent with the rest of the website pages or other channels via which the brand communicates with its users — and in many cases, they may decide to step aside and let the landing page differ and shine another light; that is often the main reason why it is created, to make a specific campaign look and sound differently. Yet, whatever level of originality is agreed for the particular landing page design, it should clarify what brand, company, or person communicates to a client via it. The identity design elements may include a logo, brand colors, and typography, or anything else that sets a fast and solid connection to the brand.https://medium.com/media/35d241b71682b6897534d0c678475425/hrefLanding page for the flower store application demonstrates the app setting the solid visual connection to the digital product and the problem it solvesOne more aspect to consider is imagery. An appropriate image is a good way to catch users’ attention and interest them. Independently or in combination with the tagline, images also fulfill the objective of informing the landing page visitors about the nature of the promoted offer. Pictures save users’ time, send them a quick and appealing message, and, last but not least, contribute to the aesthetic side of the presentation. These can be:theme illustrations or photos setting the atmosphere and moodproduct photos demonstrating the offered items3D graphics, providing a deeper visual connection to the ideacustom icons helping to reflect main features or benefitsmascot adding fun and human nature to the pageminor graphics uniting different sections into one single piecehttps://medium.com/media/918120e4bf1a0168af7241a4ed6ffed5/hrefA common approach to landing page design is applying a prominent hero image in the above-the-fold area: it sets a strong emotional association to the offered product or service and becomes the central part of the layout composition.The landing page for the service allowing for hiring artists uses the hero image to set the theme and idea, as well as a directional cue attracting attention to the CTA button.https://medium.com/media/8a9ac84d6dc8d421983ee7a943ba7d51/hrefOne more option to become increasingly trendy is using video content on landing pages. These can be animated videos telling about the benefits and features of the offer, short videos giving a fast connection to the needed atmosphere, or setting the needed mood.Whichever type of visual content you choose, the rule of thumb here is that any visual selected for the landing page should be relevant and informative, not just fill the part of a page.https://medium.com/media/fddbf471d7ad11cfe0d72229fca8336a/hrefTextTextual content is another aspect to be well thought out. The known guru of advertising David Ogilvy said: “Every word in the copy must count.” That is a simple but unavoidable truth if you deal with a landing page. The decision on the volume of text on the page should be the aspect of thorough research and testing as it directly and highly influences conversions.A designer’s task here is to think about edible copy presentation framed into a clear visual hierarchy:sizes and placement of copy blocks,instantly scanned taglines or headlinesshort call-to-action microcopy for buttons.Landing page designed for Pass-On application, with deep attention to text content and visual hierarchyThe length of text on landing pages is a debatable issue. Make no mistake, focused goals behind the landing page don’t always mean that it should contain a minimal number of words each time. If it presents a famous company product or service or informs about special offers, a short and robust copy can be enough to encourage users. On the other hand, if a new unknown product or service is presented, it is often helpful to provide users with more information persuading them to follow the call to action.Anyway, the presentation of the copy has to be designed for good readability and scannability of the page.https://medium.com/media/972df6680bbd948ce1fa857f47e600e7/hrefLanding page for the brand of healthy snacks, with minimal text and focus on product photos.https://medium.com/media/5d6aba4fb00df32df78fef15eb51261b/hrefThe well-checked recommendation for UX designers working on a landing page is not to use the so-called Lorem Ipsum. It’s a popular placeholder text that looks like Latin but really doesn’t mean anything, which is often applied to create a natural-looking piece of text in the layout of a page or screen. As we mentioned in our article about UX writing, in the design process, especially early stages of the creative search for the general concept, it’s really tempting to just copy-paste the nonsense text into the places planned for copy blocks. Why isn’t it a good idea?Firstly, the text is a part of the design. Different letter combinations look different. Words have different volumes and structures. It’s particularly true for a tagline that presents one of the most catchy elements of a webpage’s visual hierarchy. What pleases your eye in Lorem Ipsum may not work with the real text to be used on the page.Secondly, by using realistic text, you make a prototype feel genuine and natural. Let’s say, if you design a landing page promoting cooking equipment, you won’t use photos or illustrations of agricultural machines or cosmetics for placeholders, even at the earliest stages of the design process, will you? Why? Because it won’t connect the design concept with the goals set for that product. The same happens with the text part of the layout. The copy you use should create a united image and experience with all the other elements of the layout. What’s more, you can spend hours working out the great looks for taglines, webpage text blocks, and microcopy — and all that effort will be wasted when you realize that the real text to be used on this page is different in its length, structure and perhaps even message. So, strive to apply realistic and relevant text content from the earliest steps of the design flow.One more important point is that text and numbers present signs of trust. People tend to trust more what is already used or tried by others and recommended as worth attention. Reviews, client testimonials, awards, and certificates can significantly impact the conversion rate. Apart from other people’s opinions, the facts and numbers also present a substantial factor in increasing trust, for example, how many projects were completed, how many countries are covered, what big applications mentioned the products, etc.Landing page for the mobile banking app using the visualization of the map to share the countries it coversFocusThe attention ratio is the concentration level on a particular task or goal. No need to explain that for a landing page, it should be as high as possible. Too many interaction elements will provoke distraction, reducing the chances of conversion: the more options users have simultaneously, the harder it is to make a choice.Concentrate people’s attention on a particular action. Get rid of elements that can distract the user’s attention and highlight the parts directly influencing the conversion. The fewer additional links are used, the better. Call-to-action elements should get the fastest and highest level of attention. In this case, the user will get the best navigation to the goal.Based on the previous points, a creative team working on a landing page — designers, copywriters, marketing specialists, etc., should agree on the priorities and define the core benefits visitors need to see. Trying to overload the page with all the possible data about the offer, you risk overwhelming them so much that they can start hesitating or even get annoyed. Core information fields on a landing page usually cover:the general introduction of the presented offer (tagline, heading, etc.)the concise and informative description of the benefits solving user’s problemstestimonials, convincing features, or signs of trusta clear call to action.https://medium.com/media/d3920bd8896a2f15327b3b64524d98e3/hrefhttps://medium.com/media/be8fc9512f8057b17f9bd500f9671a5f/hrefhttps://medium.com/media/cc11b21e91cbb917147240579da27285/hrefhttps://medium.com/media/940034c60193ae0fa20ad206b41bf99f/hrefIf the offer is quite complex and it’s hard to describe all its benefits shortly, a good solution can be dividing the page into several theme blocks with separate interactive elements (buttons, fields, links, etc.), enabling users to get further information or help quickly but on the other page.ResponsivenessThe part of interactions with websites from mobile devices and tablets is growing steadily year by year. To let the visitors have a seamless experience from any device, it’s crucial to make the landing page mobile-friendly and reconsider the layout to make the interface convenient and navigable for any case of use.Responsive landing page for Vertt applicationDoes this article tell that all the elements should be imminently present on any landing page? Certainly, it doesn’t. Any specific case needs its own analysis and its own design approach. Some landing pages do great work without any images; some use super minimalist text; other ones feature no testimonials as their offer is new and hasn’t got ones yet. However, the checklist above will help designers, developers, and businesses to get an overview of what they could use to enhance the presentation of their campaign and define what does not apply to their particular case.Useful ArticlesHere are a bunch of articles to dive deeper into the theme of usability and user experience design.The Anatomy of a Web Page: Basic ElementsWeb Design: 16 Basic Types of Web Pages5 Basic Types of Images for Web ContentTake My Money: UX Practices on Product Page DesignTypes of Contrast in User Interface DesignHow to Make Web Interface ScannableHow to Design Effective SearchTypes of Interactive Content Amplifying EngagementMotion in UX Design: 6 Effective Types of Web AnimationError Screens and Messages: UX Design PracticesOriginally written by Marina Yalanska for Tubik BlogWelcome to check designs and art by Tubik via:WebsiteDribbbleBehanceTubik Arts5 Mainstays of Effective Landing Page Design was originally published in Muzli - Design Inspiration on Medium, where people are continuing the conversation by highlighting and responding to this story.

Circle of life / landing page

Bali meets billions of tourists annually. But when the high season is over, many belongings get left behind on the island. This leaves a huge imprint on the environment. Circle of life is a charity project which develops sustainable tourism on a way to repurpose used clothing. We developed a landing page based on a smooth digital animation, and chose a soft pastel color palette. The structure of the landing is adaptable and convenient so anybody could get the main message behind Circle of life.

ICO Landing Page: Gatex

Gatex landing page is an example of how a unique, special illustration style defines the project. The style is inspired by Wall Street — tall, majestic buildings, and passion, and aspiration of those who work there. Animation Alias Background Banner Bitmap Field Cascade Depth Validation Verification Engage Atchitecture Fluid Font Readability Gestalt Graphic Fidelity Hue Hybrid Model Icon Placeholder Internationalization Feel Luminance Masthead Monochrome Monospace Navigation Negative Space Density Flow Template Panel Parallel Consistency Industrial Proportional Rapid Rollovers Rollover Scanability Scroll Similarity Site Map Storyboard Tab Tagline Target GUI User-centred Waterfall Content Widget Hierarchy Kerning Ascender Descender Tracking Leading Kerning Orphan Serif Sans Script Slab Legibility Alignment Quote Palette Scheme Logo Sketch Grid Framework Column Row Scale Texture Collaboration Commercial Craft Decor Feature Innovation Trend Yo Isometric izo wallet comp

Food Restaurant Landing Page

Hello Dribbblers, Here I am presenting a creative yet minimal & colorful website design concept for a Restaurant Website Landing Page, hope you'll like it. Please, let me know what do you think in the comment section! ---------------------------------------------------------------- I am available for Projects. Estimate your project at wdesign302@gmail.com ---------------------------------------------------------------- Thanks for watching! Let's connect: Dribbble | Facebook | Linkedin

Rantai Landing Page

Rantai Landing page. a landing page for crypto wallet. it was awesome working on dark landing page with glowing neon colors, and this super cool illustration is done by one of our best pixelz magician @[2232922:Reiza Pahlevi] more cool stuff to come, stay tuned. =========== Follow Pixelz Studio We are open to new opportunities, send your business inquiry to hello@pixelz.studio

Seo Landing Page

Hello Awesome designers Here is my recent work on SEO digital marketing web landing page. Don't forget to check the attachment. Please show me some love and feel free to give some feedback. Project in mind contact at ronopixels@gmail.com Thanks In Advance :)

Remotely - Remote Work Landing Page

Hey guys! 👋 I want to share with you My recent work "Remotely" - Remote Work Landing Page Template. Stay Productive & Work Remotely. The key to work-from-home success is to create an environment that allows you to focus on the tasks at hand. Whether you are working from home for the first time , follow our Tips. Illustrations credit - Anna Nikolova Thanks for your attention! I wish you like it. You also can press 'L' if you like my shot or follow me if you want to find my upcoming work easily. ---------------------------------------------------------------------------- I'm available for hire Full-time (Remote), Contract or Project base. Email me: anamikacse20@gmail.com Follow me on: Behance Instagram LinkedIn

Product Stories landing page

Hello everyone! Check out our latest landing page design for Product Stories website. Don't forget to Like it :) Thank you !! Latest Project on Behance https://www.behance.net/gallery/107471345/Booking-web-app-design We are available for new design project - hellobesnik@gmail.com Stay with us - Instagram | Dribbble | Facebook | Behance

App Landing Page

Colorful landing page design for ios and android apps. Stay connected to sell more landing pages. Don't forget to follow us. Instagram | Facebook | Behance We are available for the freelance project - luovastudio7@gmail.com :)

SEKOLAH - Scholarship Landing Page

Hi everyone! Here's my recent exploration about the scholarship landing page concept. What do you think? Give your opinion in the comments below! 😉 Hope you like it and feel free to leave comments and feedback. Thanks! :) Josss Gandoss! ---------------- Make your project more awesome! Connect with us: owwstudio@gmail.com Instagram | Behance | Shop at UI8

Landing Page

Instagram | Behance | Website For Project Enquiries - divan@greydeskstudio.com

Landing page

I present you a website of a renovation company that presents its services. Made at binsfeld - Luxembourg https://remake.lu/ Enjoy !

Picsa Landing Page

Hello, long time no see 🖐 Glad to share with you my new landing page illustration Let me know your thoughts about my illustration Press "L" to show some love! You can also follow my : Instagram | Behance

Gaming Product Landing Page - E-commerce

Gaming Product Landing Page - E-commerce What do you think? Give your opinion in the comments below!😉 Hope you like it and feel free to leave comments and feedback. Thanks! :) Arafat Mahfuz Do you have any projects? Feel Free to contact me Email: arafatmahfuz06@gmail.com Follow Us: Instagram | Dribbble | Behance | Facebook

Fitness Landing Page

I want to share the results of my exploration of the landing page workout class, what do you think?Available for work inquiryLet's talk: uizones1@gmail.comServices we provide:• User Interface Design• UX Research and UX Design• Website & Mobile Design• Interaction Design• Front-End DevelopmentMy Social Media Accounts instagram, linkedin OR twitter

Skateboard - Landing Page Exploration

Hello Guys,Here is our brand new exploration about Skateboard - Landing Page Exploration.Press that "L" to show us that you liked it or let us know how it can be improved in the comments section.Want to Turn Your Ideas to Design?Ping us at hello@creativepeoplesdesign.com | creativepeoplesdesign@gmail.comWe are always available for a quick chat over...Skype @ahbappaTelegram @creativepeoplesDiscord @creativepeoplesWhatsApp +8801758500436Follow us on:Instagram | LinkedIN | Facebook | Behance | TwitterCheck out our website http://creativepeoples.studio/

Sauwallet - Landing Page

Decided to explore a landing page for a cryptocurrency wallet and happily ended up playing around with some shades.------------------------------------------We are open for new opportunities and challenges! Shoot us a message mail@esteen.studio📸 Keep up with us on Instagram @esteen.studio

Landing page

Landing page design for Design agency. Download Greenut e-commerce ui kit Illustration : Vijay verma Instagram | Behance | Website

Landing Page

Hi guys, exploration landing page about streaming TV. inspiration: @[332972:Stripe] Just practice, Do not forget press "L" if you want, hope you like it! please feedback.

Creative Digital Agency Landing Page

Here The Digital Agency Landing Page Concept, I tried to keep everything clean and user-friendly and also very functional. Don't forget to Press (L) Full project publish on Behance See the next project (follow me) View full project: Behance Available for hiring project. Gmail : somonahmed68@gmail.com Skype: designersomon Follow me: Facebook // Instagram Thank You!

Monit Landing Page

Hey guys,I am excited to share the website design I've been working today . I hope you like it.Thanks for watching!Feel free to leave feedback and don't forget to press (L) and don't forget to follow @DesignOps--------------------------We would love to help you with Brand-Identity & UX/UI Design Projects. Give us a hello: designops.co@gmail.com

WT Landing Page

WT new website with its new corporate identity. Thanks a lot guys!

Travel - Tour Agency Website landing page

👻 Say Hello: masudahsan21@gmail.comHi There,This is a landing page concept for a Travel Agency . Hope you guys will like it. Let me know your thought's on that. Your feedback and appreciation is always welcome 🙂also I am available on FiverrMy Social Media Accounts instagram OR twitter

Saas Landing Page Design

Saas Landing Page Design Exploration. --- Thanks for watching. If you like my work, please FOLLOW ME and don't forget to PRESS [ L ] to show your love. --- Say hello! Skype: sayeed29011992 Email: ahmadsayeed1991@gmail.com

Inspo (Service) Landing page concept

Hi, Folks. I am working on inspo web concept. Inspo is a marketing agency they actually help people and company to find their audience and giving the best possible support to achieve their Vision and make a success. here is the Service page. another screen is coming soon :) ------------------------------------------------------------------------- view Case study on Behance: https://www.behance.net/gallery/70803649/Inspo-Web-Concept-Free-Template ------------------------------------------------------------------------- more exploration is coming soon. Hoping some valuable feedback from yours. to view my more stuff and remember to follow me! Any project on the mind, drop me a mail to mahadihasanrony500@gmail.com I am available for project-based or remote work :) Thanks for watching :)

Radius - Agency Landing Page

Hi There, This is a Landing Page concept for an Agency. Hope you guys will like it. Your feedback and appreciation is always welcome and don't forget to press "L" button :) Thank you. We are available for the freelance project - luovastudio7@gmail.com Stay with us - Instagram | Dribbble | Facebook | Behance

Scalo Marketing Landing page

Hi Guyz, Scalo is a tool for marketers, SEO experts and degital agency ---------------------------------------------------------------- Share some love by pressing 'L' if you like this shot   We are available for Projects. Estimate your project at hireteamoreo@gmail.com. ---------------------------------------------------------------- Follow us to see our future works

Travel Landing Page Exploration

Travel Landing Page Exploration Hope you'll like it. Your feedback and appreciation is always welcome and don't forget to press "L" button :) Thank you. Available for crafting your ideas. Shoot a mail at Farzanfaruk90@gmail.com

Consult - Business Consulting Landing Page

Hello Awesome Designers! I am working on Consulting website, and here is a page I am sharing with you. Using dummy text/data for now. “Creativity is nothing but a mindset free.” – Torrie T. Asai Color: Colors cafe Tools: Photoshop, Illustrator Image: Shutterstock ----------------------------------------------------------------------- Share some love by pressing 'L' if you like this shot :) Available for Hire: smalldesign95@gmail.com ______________________________________________ Follow us on Behance | Instagram | Envato Thanks a lot for watching!

Endue - Landing Page

yet another website in progress. #staytunedformore

WPPOOL Landing Page

Hello World! WPPOOL is a software company based on intelligent designers and developers where we develop WordPress products to help the business solve their issues. WPPOOL Is Live Now