SaaS landing page examples

What is a SaaS landing page?

A SaaS landing page is a web page built to explain a software product and get one action from the visitor: a sign-up, a trial or a demo request. Unlike a general home page, it follows a single argument from the problem to the product to the proof, and it ends with the same call to action it started with.

What sections does a SaaS landing page need?

Most follow the same order. A hero with a headline, a call to action and a product screenshot. A row of customer logos. Three to five features, each shown with the interface. Proof in the form of testimonials or numbers. Pricing, or a link to it. Answers to common questions. And a closing call to action.

What makes a SaaS landing page convert?

A headline that states the outcome, a real product image in place of abstract art, and one primary action repeated down the page. Show the price, or say plainly how to get one. A page that hides the product behind illustrations makes visitors work to understand what they would be buying.

Where do these SaaS examples come from?

These are live pages of SaaS companies, collected by the galleries SaaSpo and SaaS Landing Page, two of the more than 200 design sources Muzli follows. The page lists up to 60 and favours recent launches and redesigns.